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General Mills Inc.

Headquarters : Number One General Mills Blvd.P.O. Box 1113 Minneapolis, MN 55440 United States of America United States of America web www.generalmills.com tel. (612) 540-2311 stock : GIS analytics

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? Ethical ? rating of General Mills Inc. , group and subsidiaries

Jobs -6% /1998 Pollution 2 Offshore 8 Sales 11 Bn $.€ /year Profit 4 Bn $.€ /1998 Wage 391 *min. Influence 3 Infocom 4
[click on the rating for the method or on the number for the data]

subsidiarycountry%source
Cereal Partners Worldwide United States of America
Pillsbury United States of America100
? More subsidiaries of General Mills Inc.
country
address & contact : production type
incentive source
Mauritius Mauritius
GENERAL MILLS MAURITIUS, INC :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Cayman Islands Cayman Islands
CPW-CI (50%) :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
British Virgin Islands British Virgin Islands
GENERAL MILLS (BVI) LTD :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Philippines Philippines
NESTLE ASEAN PHILIPPINES, INC (30%) :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Philippines Philippines
CPW Philippines, Inc :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Singapore Singapore
CPW SINGAPORE (PTE.) LTD :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Singapore Singapore
General Mills Asia Pte. Ltd :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Switzerland Switzerland
CPW S.A (50%) :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Trinidad y Tobago Trinidad y Tobago
CPW Trinidad & Tobago, Ltd :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)
Uruguay Uruguay
Bimaler S.A :
Offshore finance, secret bank account, tax haven, shell companies or free zone(s)

  • Environmental impact

  • Human impact

year name
photo position; compensation
source
2003Demeritt, Stephen
See the photo of: Demeritt, Stephen Vice-president; salary: 1,74 million US$; stock-options: 1,17 million US$;
2003Lawrence, James
See the photo of: Lawrence, James Chief Financial Officer; salary: 1,38 million US$;
2003Sanger, Stephen W
See the photo of: Sanger, Stephen W Chief Executive Officer; salary: 3,32 million US$; stock-options: 0,58 million US$;
2003Viault, Raymond
See the photo of: Viault, Raymond Vice-president; salary: 1,84 million US$;
2001Demeritt, Stephen
See the photo of: Demeritt, Stephen Vice-president; salary: 1,4 million US$; stock-options: 2,1 million US$;
2001Lawrence, James
See the photo of: Lawrence, James Chief Financial Officer; salary: 1,2 million US$;
2001Sanger, Stephen W
See the photo of: Sanger, Stephen W Chief Executive Officer; salary: 2,6 million US$; stock-options: 1,9 million US$;
2001Viault, Raymond
See the photo of: Viault, Raymond Vice-president; salary: 1,6 million US$; stock-options: 1,9 million US$;
1998Sanger, Stephen W
See the photo of: Sanger, Stephen W Chief Executive Officer; salary: 1,08 million US$;
Forbes
year
employees
<>
social impact : country
source
2003
27300
2002
29859
2002
-400
AP
2002
11001
2002
-372
Boursier.com
1999
10200
year
employees
<>
social impact : country
source
 6 informations, access to subscribers

  • Subsidy

year  salesincome source
2004   11,20   billion US$
2003   10,510,92   billion US$
2002   7,950,46   billion US$
2001   5,450,66   billion US$
2000   5,170,61   billion US$
1999   4,830,54   billion US$
1998   4,740,42   billion US$
yearfinancial misdemeanorsalesincomeassetsbuybacksource
 7 informations, access to subscribers
year
purpose : intermediary/lobby : institution
source
2000Investment protection and market access (to Mexico and Canada through NAFTA), to Latin America (through FTAA). : Business Roundtable : : US government, senate, congress translateCenter for Responsive Politics
1998Regulation favorable to company's interests : Contribution to Candidate's Political Action Committee : amount: 132 thousand US$ : US President, Congress, Senate translateCenter for Responsive Politics
? More influence from General Mills Inc.
? Influence in 2007
year
purpose : intermediary/lobby : institution
source
 2 informations, access to subscribers
? More influence from General Mills Inc.
? Influence in 2007
year
dubious practice : image
source
2006Disinformation: General Mills broadcasted a video news release (VNR), a fake TV news, on cable channel WBOC-16, without disclosure.: PR Watch
2005Deceptive advertising: The Physicians Committee for Responsible Medicine (PCRM) filed a lawsuit against Kraft, General Mills and dannon in a ?deceptive? multimillion-dollar advertising campaign that claims milk can facilitate weight loss. Indeed, a recent study by scientists from Purdue University concluded that increased consumption of dairy calcium was not associated with reduced weight and fat mass.: Novis
2002Disinformation: PR campaign with Conkling Fiskum & McCormick: public relations: CPR Watch
2002Arguable partnership: Nature Conservancy: value: Nature protection; Washington Post
2001ad budget: 669 million US$; Advertising Age
2000ad budget: 653 million US$; Advertising Age
1998slogan: Craquez l?ger, croquez du creux.;
1998slogan: D?conseill? aux adultes.;


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